A ‘Disruptive’ Fashion Brand With a Difference
On the 18th of June, CONKER magazine was invited to the Rebecca Violette brand launch. We heard from the inspiring models, the designer, Rebecca, and the wonderful representatives from Changing Faces UK. The pieces that graced the runway are the fruits of over a decades worth of hard work and dedication from Rebecca. As a practicing medical doctor, Rebecca’s unique take on fashion considers and reflects her interest in anatomy and the diversity and beauty of the human anatomy. We were lucky enough to have a chance to chat to the revolutionary designer after the show … so read on to learn about her influences, and her plans for the future!
Cat van Maanen: Hi Rebecca! Can you introduce you brands in a few short sentences, please?
Rebecca Morris: Rebecca Violette hopes to tell stories through fabric, challenging society’s perception of visual ‘difference’ in the process and empowering individuals, all individuals to embrace and celebrate individuality.
CvM: Can you tell us a bit about the journey in creating Rebecca Violette?
RM: Rebecca Violette has been a ten year journey. It stems from my interest in skin and skin ‘differences’ at medical school. As part of a self directed student module I created an exhibition on ‘art and anatomy’. For this I began working alongside Changing Faces, wanting to learn more about the incredible work they do and hoping to create an exhibition of work that challenged society’s perceptions of ‘difference’. This work has continued, ten years on- Rebecca Violette was created to carry this message on
CvM: What inspired you to create the brand?
RM: I never really thought of it as starting a fashion label… it just evolved. I’ve been working on the concept underpinning ‘Rebecca Violette’ for over a decade. I created a body of work that was experimenting with ‘visual difference’ and how people perceive difference and exploring this through fabric. I created a number of test pieces to experiment with these concepts, and throughout my training the idea developed into print designs. Using print to explore society’s perceptions of ‘difference’. Creating these prints into garments happened naturally .. Rebecca Violette was born from there.
CvM: So, why clothing?
RM: Fashion has always been important to me. My mum trained as a fashion designer and clothes have always been a way in which I express myself. I think fashion is hugely important in society as a means of expression and self-identity; I don’t feel that the fashion industry has done enough to use this platform to channel important messages. Through Rebecca Violette, I hope that my prints and garments do just that: enable individuals to feel empowered through the clothing they wear.
CvM: At the show you mentioned that you noticed a correlation in the nature of different fabrics and garment making techniques and in the diversity of skin. Can you expand on this, please?
RM: I’ve always seen beauty in skin and see similarities between skin, anatomy and fabric. The folds in fabric are similar to the folds in skin, I’ve mimicked the natural lines in skin by creating lines and suture lines/ stitching in fabric. Skin is our outer most layer, and fashion is merely an extension of this. I wanted to play on that concept and introduce skin into fashion to challenge society on perceptions.
CvM: As a doctor, have your skills and knowledge of anatomy come into play in the construction of your collection?
RM: I believe so, I think as a doctor I have a unique perspective when it comes to creating these prints. I am very much aware of the anatomical considerations and see beauty within these components which I’ve tried to recreate in the prints and garments. Having an understanding for anatomy and pathophysiology has contributed to the way in which I’ve drawn prints and re-created lesions in fabric.
CvM: What do you believe sets Rebecca Violette apart from other brands?
RM: I believe Rebecca Violette is unique. The brand celebrates diversity at it’s very core. Rebecca Violette weaves bold, powerful stories into the very thread of the fabric, creating unique pieces of wearable art. I hope that people own the print, own the message and be the change.
Powerful words from an inspirational woman! To keep up with this game-changing brand, be sure to give them a follow on Instagram.
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